When it comes to automakers and incentives, names such as Ford, Chrysler, General Motors, Hyundai, Mitsubishi, and Volkswagen are frequently mentioned, car companies who typically need some help moving their many different models. Honda and Toyota are at the opposite side of the spectrum, offering few if any discounts or financing incentives to clear inventory. Until now.

In a break with past practice, Toyota is now offering financing incentives on eleven different models, vehicles which all sport the Toyota badge. Not included in the mix were the company’s Scion and Lexus models, at least for now. Also absent from the offer were a pair of hot sellers: the subcompact Yaris and the hybrid Prius.

Read the rest of this entry »